FOX Movies Play


Watch movies on the go


#TVmedia #UX #mobile #website #OTT #rubyOnRails
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App Store Play Store Website

Fox International wanted to increase their online engagement and presence with their subscribers, with the intention of providing both a better customer experience and greater value to them. They wanted to leverage on the increasing trend of mobile media consumption, making sure that Fox Movies’s premium subscribers would be able to enjoy their content on multiple platforms.

Our successful collaboration resulted in a highly responsive video streaming app that delivers high quality HD content from Fox Movies. Key insights during the research phase revealed that the intermittent loading and constant buffering was the major drop-off point for online media consumption, and we set out to ensure that Fox Movies Play had smooth playback and minimal buffering for all Asia users, achieved by working closely with our Content Delivery Networks (CDN) partners.

One-line description

Fox Movies Play is a multi-platform service on iOS, Android, Tablets and Web. It is a value-added service provided free for Premium Package subscribers.

App Store Play Store Website

Fox International wanted to increase their online engagement and presence with their subscribers, with the intention of providing both a better customer experience and greater value to them. They wanted to leverage on the increasing trend of mobile media consumption, making sure that Fox Movies’s premium subscribers would be able to enjoy their content on multiple platforms.

Our successful collaboration resulted in a highly responsive video streaming app that delivers high quality HD content from Fox Movies. Key insights during the research phase revealed that the intermittent loading and constant buffering was the major drop-off point for online media consumption, and we set out to ensure that Fox Movies Play had smooth playback and minimal buffering for all Asia users, achieved by working closely with our Content Delivery Networks (CDN) partners.

One-line description

Fox Movies Play is a multi-platform service on iOS, Android, Tablets and Web. It is a value-added service provided free for Premium Package subscribers.

 
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