A curated retail discovery experience connecting different concept devices
Samsung Marvel is a retail experience application that is deployed in Samsung Retail Stores in Singapore to bring a cohesive and seamless experience for customers interacting with different devices in the Samsung ecosystem.
Given the broad portfolio of devices in a Samsung retail stores, a coherent retail experience for visitors is necessary to showcase the synergy of the different devices on display.
The team collaborated deeply with Samsung team to bring across a solution that involves VR app, Arduino, and retail setup.
Our final delivery is one that involves a master Android application, a single touch point, that pieces together user's discovery experience on different types of device including Samsung Gear VR and Samsung 360 Camera.